The Economics of BTCC: Sponsorship, Funding, and Business Behind the Grid
Introduction to BTCC’s Financial LandscapeThe British Touring Car Championship (BTCC) holds a special place in the hearts of UK motorsport enthusiasts. Known for its close racing, diverse grid, and accessibility to fans, the BTCC is more than just a series of fast cars battling it out on historic circuits—it’s a complex economic ecosystem that thrives…